News
TVA announces more job cuts
The broadcaster warns about the weakening of Quebec’s television industry and calls for government support.
Google introduces new AI-powered solutions for ads and commerce
The tech giant’s AI innovation spans new ad opportunities, agentic AI experiences and updated smart bidding.
UM named media agency of record for 7-Eleven
The IPG Mediabrands agency will drive a full-funnel, cross-channel strategy for the convenience retailer.
Upfronts 2025: YouTube touts AI integration, growing NFL partnership
The streamer also emphasized the influence of creators and demonstrated its impact on culture.
Upfronts 2025: Netflix unveils series of ad formats
The platform is also allowing advertisers to incorporate their first-party data against its audience.
Stingray shuts down Alberta TV stations amid financial struggles
The company says that support through the Online Streaming Act has been limited.
Upfronts 2025: WBD shares details of new ad solutions
The network also announced that its streaming service Max will revert to its original name.
Havas Media Canada makes three senior leadership appointments
Erin Rahn and Justin Furman join the agency in partnership and growth roles, while Paul Linley is promoted to strengthen client relationships.
Upfronts 2025: Fox announces significant investment in sports
The network also announced Fox One, its wholly-owned direct to consumer streaming service.
Some GroupM Canada senior executives have left the agency
The moves come amid reports of GroupM North America’s restructuring plan.
Upfronts 2025: The NBA will drive NBCU’s fall schedule
The network is celebrating its 100th anniversary in 2026.
Why DQ Canada is betting on Twitch to celebrate its anniversary
The brand intends to modernize its media plan to remain relevant among younger audiences.
Media leaders concerned ad spend not going to Canadian media
CMDC report also found that 96% of senior marketers use AI in some capacity.
Comic series features stories of Indigenous travel in Alberta
Indigenous Tourism Alberta (ITA), Explore Edmonton and Tourism Calgary partnering with Globe Content Studio to boost visitors.
Bell Media sees continued YoY revenue increase
However, that operating revenue decreased from last quarter’s Q4 2024 results, which were $832 million
- Upfronts 2025: Bell Media’s Crave and TSN bundles with Disney+ in Canada
- Upfronts 2025: Corus leans into Canadian content and Peacock series
- Upfronts 2025: Rogers sets Canadian edition of The Price Is Right
- Reeb out at Corus, Gossling appointed CEO
- Bell Media’s 2025/26 lineup features robust slate of original content
